MARKETING/SPONSORSHIP

Global Brands will use their existing distribution network, trade relationships and unique approach to marketing to reinvigorate the Goldschläger brand in 2008.

A nationwide promotional tour will be rolled out over the summer to raise awareness of Goldschläger and make memorable connections with a new generation of drinkers.

The activity is targeted at main street and destination bars and will build on Goldschläger's unique association with 'Gold'. Keep checking here for more details!

Also look out for new and exciting ways to en joy Goldschläger as a raft of new drinks and cocktails are introduced this year.